The purpose of this assignment is to give you the opportunity to apply the knowledge gained through your readings, along with your personal experience, to implement a persuasive communication strategy. First, determine a social influence goal that you have in mind that involves persuasive communication. You must target at specific group of people, a specific community, region, or country with a persuasive message. Based on your knowledge of persuasive communication, choose a media strategy to implement your persuasive communication. If you have previously designed a persuasion campaign, I would like you to choose a social influence goal that you have not written about in any previous class.



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