- Create a SWOT analysis for a new product or service that you are going to introduce. Use information from the text to identify strategies for introducing the new product and/or service. List tactics used to create and/or produce the new product or service.
- Write a paper of approximately 750 words that addresses the following components:
- What is your plan for introducing the new product and/or service?
- Summarize your SWOT analysis, including the strengths, weaknesses, opportunities, and threats.
- Review the West Writing Rubric contained in “Shared Files”, which will be used to grade this assignment.
- Format your paper using guidelines in the West Writing Style Handbook, including a Title page.